Black Friday Bounce

Posted on 8th December 2025


Author - Dave Swan, Chief Operating Officer - Toolkit Websites 

After weeks of waiting for the 2026 budget, businesses finally got the answers they needed last month, whether they liked them or not is naturally another question.

We noticed almost all the businesses we were talking to last month were waiting on the budget before going ahead with their discounted Black Friday website upgrades.

Our clients cover every industry the UK offers, which was shown first-hand when so many were holding fire on website improvements and investment until the day after Rachel Reeves delivered her 2025 budget in parliament. 

In the days after the announcement, we saw a huge influx of new & existing projects going ahead, from Dog Walkers & Care Homes, to Solicitors & Estate Agents.

It's brilliant to see so many UK businesses investing once more, giving us real hope that our economy can continue to go from strength to strength in 2026.

Black Friday is our busiest time of year, and we're delighted once more that this year, so many of our clients decided to invest in their websites ready for the new year, albeit all at once right after the budget was released!

It was also great to see so many local businesses to us, in Chichester, invest in their websites, improving their online presence for when their local clients across West Sussex come calling.

We're excited about what 2026 brings and look forward to working through all our Black Friday projects over the coming weeks.

If you're a client of ours and your website needs an update or changes, ready for the festive period or new year, please do reach out to us on 01243 913 913 or email support@toolkit.uk.

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